Revised April 5, 2021.
TYPES OF INFORMATION WE COLLECT
10 West does not require visitors to submit personal information (meaning information about a visitor that can uniquely identify the visitor) to 10 West while visiting the 10 West Website; however, we may require visitors to submit personal information to register for specific transactions or activities.
When you visit the 10 West Website, we may also collect certain non-personal information by automated means, such as cookies. A “cookie” is a text file that websites send to a visitor’s computer or other Internet-connected device to uniquely identify the visitor’s browser or to store information or settings in the browser. We may also use third-party website analytics tools (such as Google Analytics) that collect information about user traffic on the 10 West Website. The information we may collect by automated means may include, but is not limited to, the following:
In addition, various browsers offer a “do not track” or “DNT” option which sends a signal to websites’ visited by a user about the user’s browser DNT preference setting. 10 West does not currently respond to browsers’ DNT signals with respect to the 10 West Website, in part, because no common industry standard for DNT has been adopted by industry groups, technology companies or regulators, including no consistent standard of interpreting user intent. 10 West takes privacy and meaningful choice seriously and will make efforts to continue to monitor developments around DNT browser technology and the implementation of a standard.
HOW WE USE THE INFORMATION WE COLLECT
We may use your information to:
10 West might also use your personal information, alone or in combination with the information submitted by other users, to improve the Online Service’s navigation or infrastructure and in internal marketing analyses or reviews.
INFORMATION WE SHARE
We may disclose aggregated information about visitors without restriction. 10 West does not sell, rent, individually post, or otherwise disclose any personal information about visitors to unrelated third parties for marketing purposes. However, the personal information that you provide will be available to 10 West, our affiliates, agents, representatives, and trusted service providers and contractors, as appropriate, to be used for the purposes indicated at the time you voluntarily provide such personal information and to support our business.
In addition, we may disclose your personal information to (1) comply with any court order, law, or legal process, including to respond to any government or regulatory request, and/or (2) if we believe disclosure is necessary or appropriate to protect the rights, property, or safety of 10 West, Online Services visitors, or others.
We offer you the following choices about what information we collect from you and how we communicate with you:
Cookies. Most browsers will tell you how to stop accepting new cookies, how to be notified when you receive a new cookie, and how to disable existing cookies. Please note, however, that without cookies you may not be able to take full advantage of all of the 10 West Website’s features.
Promotional Emails. If we have sent you a marketing email, you may choose not to receive additional marketing emails from us by following the unsubscribe instructions contained in each email. Upon receipt and processing of an opt-out request, 10 West will, within a commercially reasonable amount of time, remove your information from any email lists used to provide you with special offers from 10 West or its affiliates in the future.
Web Analytics. You may opt-out of the aggregation and analysis of data collected about you on the 10 West Website by our web analytics vendor by visiting https://tools.google.com/dlpage/gaoptout and downloading and installing the Google Analytics Opt-out Browser Add-on.